Power Plant Records needed a branding system refresh. I created a new logo, color palette as well a new typeface for the brand. The company was lacking a strong marketing strategy, I felt digging into their mission and why they do what they do was a big reason people come and shop and learn at Power Plant so I decided to create a strong campaign about that. I also created a site for people to shop, sign up for classes and book studio sessions.

Creative and Art Direction by Alex Flores